Hennessy – Adidas Arena
Malherbe Paris designed three individual Hennessy spaces at the Adidas Arena in Paris: the Skybar, the Grand Buvette and the Loge Privée. The aim is to establish Hennessy Very Special as the undisputed international brand of urban culture. Hennessy invites visitors to discover and experience new ways of enjoying its cocktails and mixes. By creating connections and celebrating the unique mixes everyone makes with Hennessy VS, the agency is helping to spread the word about the brand and enrich the experience of Hennessy lovers.
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