Tamannaah Fine Jewellery
Paris
2025
We accompanied Tamannaah Bhatia in launching TAMANNAAH Fine Jewellery, shaping the brand’s positioning, codes and identity to reflect her warm, creative personality and true passion for jewellery.
In a market where precious pieces are often worn only for milestone celebrations, this new brand brings a disruptive vision: fine jewellery designed for daily life, encouraging mix & match styling and liberated self-expression. From logo and graphic charter to colours and materials, we crafted a dual identity rooted in Indian culture yet infused with contemporary glamour. This dialogue comes alive in the boutique, where rangoli-inspired motifs meet refined, minimalist design.
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Identity Expertise
Creating a brand identity is more than making pretty products or marketing services.
Just like your personal identity makes you uniquely you, a brand with heart and soul inspires, moves and empowers its target audience.